Buycycle — Pricing quality indicator
A case study for Buycycle — helping buyers find great value on a circular marketplace through clearer pricing signals and quality indicators. I focused on pricing UX and buyer-side trust: making value legible at a glance without adding noise to the listing experience.
- What I did
- Pricing UX, quality signals, and marketplace buyer experience.
- Year
- 2025
- Role
- Product Designer
Scope
Define how buyers evaluate deal quality on second-hand listings — surfacing fair price, condition, and confidence signals in the browse and detail flows.
Design process
Research into buyer mental models, competitive patterns, and marketplace heuristics informed wireframes and UI iterations. I prototyped indicator treatments and tested clarity with stakeholders before refining visual hierarchy and copy.
Outcome
- Pricing quality indicator concept validated for buyer clarity
- Reduced ambiguity when comparing listings at a glance
- Foundation for rollout across marketplace surfaces
Next
Awtomated